The first time I went through postpartum, my hair told the story before I even had words for it. Breakage. Thinning. Shedding. Those frail little wisps around my temples that made me feel like I was molting instead of mothering. I threw money at every so-called miracle serum and whipped up every DIY trick you could imagine, but nothing truly gave my scalp or my strands the strength they needed.

This time, I refused to play defense. I teamed up with Annie Montgomery — celebrity hair stylist, salon owner, and total badass mother & my best friend.  To make something that gets ahead of the problem before it even starts. Annie has seen it all behind the chair, from postpartum hair trauma to breakage disasters, and when I told her my story we both knew there had to be a better way. So, here we are, creating a formula meant to protect, repair, and fortify before the damage even begins.

That’s how our Rosemary & Juniper Hair Oil came to life. It’s built with intention, rooted in plant wisdom, and straight-up unlike anything else out there.

The Ingredients That Make It Different

Jojoba Oil
Jojoba is the oil most similar to our own natural scalp sebum. This means it balances scalp oils without clogging follicles, while deeply hydrating strands. For thinning or postpartum hair, jojoba helps maintain a healthy scalp environment — the very foundation for new growth. It seals moisture into fragile ends and adds natural shine without a greasy residue.

Castor Oil
Known for generations as the “growth oil,” castor oil is rich in ricinoleic acid, a fatty acid that increases blood circulation to the scalp. More circulation means more nutrient delivery to hair follicles. This can stimulate dormant follicles and encourage new growth. Its thick, protective texture also coats fragile hair shafts, reducing breakage and split ends.

Yarrow Essential Oil
Yarrow has been used for centuries for its healing and anti-inflammatory powers. Applied to the scalp, it helps calm irritation, reduce dryness, and support microcirculation. That improved circulation ensures follicles are fed with the oxygen and nutrients they need to thrive. For hair that feels fragile, yarrow works as both a healer and protector.

Saw Palmetto Extract
This is one of the quiet heroes of our formula. Saw palmetto is known to block the enzyme (5-alpha-reductase) that contributes to thinning hair by converting testosterone into DHT, the hormone often linked to hair loss. By interrupting that process, saw palmetto helps protect follicles from shrinking and supports fuller, thicker-looking hair over time.

Rosemary Essential Oil
Rosemary is the star of modern hair science. Multiple studies have shown it can be as effective as common hair regrowth treatments — without the harsh side effects. Rosemary stimulates circulation, strengthens roots, and helps prevent premature follicle decline. It also carries antioxidant properties that protect hair from environmental stressors.

Nettle Essential Oil
Nettle is like a multivitamin for your scalp. It’s rich in silica, iron, magnesium, and vitamins A, C, and K — all nutrients essential for healthy hair growth. Nettle helps reduce shedding, strengthen weak strands, and nourish follicles that may have slowed down due to stress, pregnancy, or age. Think of it as food for your hair, applied directly where it’s needed most.

Juniper Berry Essential Oil
Juniper berry is purifying and balancing. It helps detox the scalp by clearing away buildup, excess oils, and impurities that can suffocate follicles. At the same time, it stimulates blood flow, awakening sluggish roots. This means cleaner, healthier conditions for growth and a scalp that feels refreshed, never weighed down.

How to Use It

Our Rosemary & Juniper Hair Oil is flexible by design. Use it as:

• A daily finishing oil for shine, smoothness, and frizz control.

• A scalp treatment massaged in before shampooing, to stimulate, repair, and hydrate from the root up.

• An overnight repair treatment on dry ends when your hair needs extra love.

It absorbs without heaviness, smells like a grounding forest ritual, and works for every hair type.

Why We Made It

Yes, I made this to save myself from another round of postpartum breakage, but it’s not just for mothers. It’s for anyone who wants stronger, shinier, healthier hair. Breakage doesn’t discriminate, but now, neither does the fix.

Annie and I were both blown away when we first tried it — the way it absorbs, the way it transforms fragile strands, and most importantly, the results. This is the product we wish we’d had years ago, and we’re so excited to finally share it with you.

And honestly, this is just the beginning. Annie and I are already dreaming up what’s next. Consider this the start of something bigger — because in 2026, we’ve got more hair care goodness coming your way.

Try it. Love it. Thank us later.

“We think you’re like really pretty.”
– Annie & Harri

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